Most of you realize by now I am a huge fan of movies. One movie in particular that I am writing about is Ocean's 11. Fantastic movies as far as heist movies go, and the cast is absolutely amazing. Typically when there is such a large amount of talent, the movie takes a giant dump, but this one was a good one.
Regardless, this post is not about the movie, it's about the truth of this quote. I have been listening to people pitch products relatively often, and one thing that I have learned is that you need to keep it short and to the point or you're going to lose your audience.
Day in and day out I hear people trying to talk up a product and 'convince' people how great it is. Problem is, if it takes that much convincing, you're not doing it right. And that's where the title of this entry comes from.
Time to get back to work!
Tags: oceans 11, dont say seven words when four will do, oversellingjakeny@att.net Permanent Link to Don't say seven words when four will do |
